Refreshing Variety Starts Here
Hard seltzers, ciders, canned cocktails, and alternative beverages continue to lead growth in both retail coolers and bar menus — and Bernick’s helps you keep up with the demand. Whether you need clean, crisp seltzers, bold ciders, flavored malt beverages, or new trending options, we supply a balanced mix that aligns with your customers’ tastes and your selling goals.
Seltzers & Ciders That Stay in Demand
Seltzers and ciders remain category leaders, offering broad appeal across age groups, occasions, and seasons. We carry a wide range of brands and flavor profiles to help you meet customer expectations and stay ahead of trends.
- Hard Seltzers: Always-refreshing staples that appeal to consumers looking for lighter, clean-drinking options.
- Ciders: Crisp apple, seasonal blends, and bold fruit-forward styles that stand out on shelves and menus.
- Canned Cocktails: Convenient, ready-to-drink (RTD) cocktails that deliver familiar flavors and bar-quality appeal in a grab-and-go format.
- Flavor Variety: From classic lemon-lime to tropical, berry, and spiced seasonal flavors, we supply options that rotate effortlessly into your assortment.
- Flexible Formats: Single cans, multipacks, and variety packs for grab-and-go convenience or retail merchandising.
We’ll help you choose the right mix based on your customer preferences, selling patterns, and cooler or menu space.
Alternative Beverages That Keep Customers Curious
Beyond seltzers and ciders, there’s a growing market for alternative alcoholic beverages – from flavored malt beverages (FMBs) to hard teas, lemonades, and ready-to-drink cocktails. These options add color, freshness, and discovery to your lineup.
- Flavored Malt Beverages (FMBs): Bold, fruity, and easy-drinking options perfect for on-premise menus and retail displays.
- Hard Teas & Lemonades: Fast-growing choices with wide appeal for warm weather, events, and grab-and-go sales.
- RTD Cocktails: Convenient, pre-mixed options that deliver familiar cocktail flavors in an easy, shelf-ready format.
- Seasonal & Limited Drops: Rotating, high-interest varieties that boost excitement and repeat purchases
These beverages help you meet consumers where trends are moving and add variety to your cooler or packaged offering.
Brands That Stand Out on Shelves
Bernick’s partners with nationally recognized beverage producers, regional craft makers, and trend-driving brands to help you stay competitive. With a wide and dynamic selection, we make it easy to build a lineup that appeals to your audience and reflects what’s selling locally.
Product availability varies by location, so our team will recommend the best options for your market and customer base.
Support That Keeps Your Inventory Moving
When you work with Bernick’s, you get more than distribution, you get a team committed to helping your assortment perform. We support your business with:
- Reliable deliveries and route consistency
- Inventory planning and forecasting
Cooler set and shelf merchandising recommendations - Seasonal rotation and product launch support
- Local insights backed by years of category experience
We help you introduce the right products at the right time, simplify ordering, and keep your beverage selection fresh and on-trend.
Frequently Asked Questions
Can you help us choose the right mix?
Absolutely. We tailor recommendations based on your customer base, cooler space, and product performance trends.
Are RTD cocktails gaining momentum?
Yes - RTDs are one of the fastest-growing categories and align strongly with convenience and seasonal demand.
Do you support both on-premise and off-premise accounts?
Yes — we work with bars, restaurants, liquor stores, and retail partners.
Are single cans or multipacks more popular for hard seltzers?
Multipacks dominate for take-home; single cans drive on-premise trial.
Can I request specific brands or flavors?
Yes — we can explore availability and help you plan your assortment.
Let’s Build a Best-Selling Beverage Lineup
A balanced selection of seltzers, ciders, canned cocktails, and alternative beverages helps you meet consumer demand, keep your coolers exciting, and support consistent sales. We’ll help you choose the right products and ensure they’re always stocked and ready to go.